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CAMAIEU GETS A NEW IN STORE EXPERIENCE

To celebrate its 30th birthday, French brand, Camaïeu relaunched its store design with a completely new concept conceived by designer Agence Vendel B. Together with the Camaieu brand management team and Agence Vendel B, the ALU solutions were chosen to optimize the brand’s new in store retail environment.

 

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THE DONALD STORY

STORY, New York’s ever-changing concept shop, unveils “Donald” - its 26th installation open Monday, August 10th through Sunday, September 20th. STORY showcases the illustrations of Donald Robertson, using the ALU systems to bring the colorful space to life.

 

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Ikonik at Karl Lagerfeld

Inspired by societies’ need for documenting our lives with pictures, ALU LIGHTBOARD is used in the latest Karl Lagerfeld IKONIK windows in London and Munich to display the FW 2015 collection. Using the latest LED technology, LIGHTBOARD illuminates an imagine of Karl taking a photo, recognizable through Karl’s signature gloves, black attire and styled hair.

 

 

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Flexible display solutions for QWSTION permanent store

Swiss brand, Qwstion has opened its first permanent store in Zurich, creating a concept store that not only showcases the entire collection and other integrated brands, but also includes Qwstion’s development studio. Qwstion Invites is a simple, youthful store utilizing ALU solutions to give full light and attention to its displays.

 

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A complete Turn-Key Solution for Columbia

Columbia, a global leader in outdoor apparel, footwear and equipment, recently reopened its latest store in Chamonix, France after 7 weeks of a complete renovation. 

 

The store – comprised of two floors – was developed using ALU products and custom solutions. 

 

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