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The PLOT at ALU HQ Showroom

Bassano del Grappa, Italy

With each new system, ALU refreshes its HQ Showroom to highlight its newest offering and showcase its other novelties. PLOT is the protagonist of this showroom revamp’s theme, showing its modularity and versatility.
With ALU’s  flexible color customization program you can choose between white, black, gold, teal blue, cold galvanized steel or any hues you like.
Following a chromatic theme, each PLOT unit is displaying color coordinated merchandise. The showroom is configured in each of its units- DNA unit in gold, Cross unit in black, and Vertical units in teal blue, cold galvanized steel and white. PLOT Display Consoles are exhibited in teal, black, and standard cold galvanized steel.
Perfect for freestanding layouts, Plot collections can be simply carried and moved thanks to heavy-duty casters that can be applied when necessary. Plot’s aluminum crossbar attaches directly to the frame with a simple pressure action thanks to a neutral-colored thermoplastic support that enhances the simple and elegant geometries of the system.
With its range of shapes and display consoles, PLOT makes it possible to build creative shop-in-shop environments, for a beautiful and complete mid floor display.

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Featuring lighting fixtures from Leucos, beautiful apparel from Zoe Boutique and cosmetics from Hobepergh. Photo Credits: Sofia Fernandez-Stenström

Projects in numbers

Colors
5
Shapes
4