New York, United States of America (the)
ALU partnered with Leap for the opening of Hanky Panky’s first brick-and-mortar store, located at 370 Bleecker Street in Manhattan’s West Village. The lingerie and sleepwear brand decided to open a physical storefront to extend its brand to in-person shopping. The 600 square feet store is covered with a customized version of Plot powder coated in gold, which highlights the range of bold colors and prints of the products. The NY store offers an assortment of special occasions and a selection of new silhouettes displayed on Plot vertical wall mounted units with cross bars and insert shelves.
Photo Credits: Hanky Panky